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Local Business Schema GeneratorLocal SEO & Map Pack

Generate validated LocalBusiness schema with NAP details, business hours, geo-coordinates, and reviews. Essential for Google Map Pack and local search rankings.

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Why Local Business Schema Drives Foot Traffic

Google Map Pack Visibility

LocalBusiness schema with accurate geo-coordinates and NAP data directly influences your Map Pack rankings — where 42% of local searches lead to clicks.

Knowledge Panel for Your Business

Proper Organization/LocalBusiness schema helps Google build a Knowledge Panel for your business, displaying hours, address, phone, and reviews prominently.

Voice Search for Local Queries

'Near me' searches grew 150% in recent years. LocalBusiness schema ensures voice assistants have structured NAP data to recommend your business.

Review Stars in Local Results

Including aggregateRating in your LocalBusiness schema displays review stars in local pack results, significantly increasing click-through rates.

Google Requirements

Required Properties

  • *name
  • *address (streetAddress, addressLocality, postalCode)
  • *image

Recommended Properties

  • geo (latitude, longitude)
  • openingHoursSpecification
  • telephone
  • aggregateRating
  • priceRange
  • url

Example JSON-LD Output

{ "@context": "https://schema.org", "@type": "LocalBusiness", "name": "Downtown Coffee Roasters", "image": "https://example.com/coffee-shop.jpg", "telephone": "+1-555-123-4567", "address": { "@type": "PostalAddress", "streetAddress": "123 Main Street", "addressLocality": "Portland", "addressRegion": "OR", "postalCode": "97201", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": 45.5155, "longitude": -122.6789 }, "openingHoursSpecification": [ { "@type": "OpeningHoursSpecification", "dayOfWeek": [ "Monday", "Tuesday", "Wednesday", "Thursday", "Friday" ], "opens": "06:00", "closes": "18:00" } ], "priceRange": "$$" }

When to Use Local Business Schema

Restaurants & cafesRetail storesProfessional services (lawyers, dentists, accountants)Multi-location businessesService-area businesses

Validate Schema on Any Page — Free Chrome Extension

150+ SEO checks including schema validation, rich result preview, and JSON-LD debugging. Used by 700+ SEO professionals. No signup required.

Questions & Answers

Local Business Schema Generator — FAQ

Common questions about local business schema markup implementation and best practices.

What is the most important LocalBusiness schema property for local SEO?
NAP consistency (Name, Address, Phone) is critical. Your LocalBusiness schema NAP must exactly match your Google Business Profile, Yelp, and all directory listings. Mismatches confuse Google and can hurt your Map Pack rankings. After NAP, geo-coordinates (latitude/longitude) and openingHoursSpecification provide the most local SEO value.
Should I use LocalBusiness or a more specific subtype like Restaurant or Dentist?
Always use the most specific subtype available. Google recognizes subtypes like Restaurant, BarOrPub, Dentist, LegalService, RealEstateAgent, and 100+ others. Specific subtypes unlock additional properties (like servesCuisine for Restaurant or medicalSpecialty for Physician) and help Google match your business to more relevant searches.
How do I handle multiple locations with LocalBusiness schema?
Each physical location should have its own page with its own unique LocalBusiness schema containing that location's specific NAP, hours, and geo-coordinates. On your main website, use Organization schema and reference individual locations. Never use one LocalBusiness schema for multiple addresses.
Can LocalBusiness schema help me rank in the Google Map Pack?
LocalBusiness schema alone won't guarantee Map Pack placement — you also need a claimed Google Business Profile, consistent NAP across directories, and genuine reviews. However, schema reinforces all these signals by providing Google with structured, unambiguous data about your business location, hours, and services. It's a key supporting signal.
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